How can Web3 Gaming Guilds unlock millions in liquidity to scale their operations?
TL;DR
- Blockchain gaming trend is one of explosive growth.
- Guilds are leading this paradigm, but scaling is a challenge.
- Unlockd allows Guilds to unlock unprecedented liquidity to expand operations.
- Metasports team is working to become a leading web3 brand and operator.
- Unlockd x Metasports partnership will bring financing opportunities to +350 Guilds.
- Guilds joining the Unlockd ecosystem will benefit from one-of-a-kind growth opportunities.
Gaming: from clans to multi-million dollar Guilds
For years, even decades, gaming has experienced a special trend that has revolutionized the way video games are enjoyed and approached competitively.
Clans, factions or guilds — which originally were nothing more than squads of players united to grow together within each online world — have grown over time to become intercontinental alliances of tens, hundreds or thousands of players working under the same banner in pursuit of a common goal.
From taking down giant monsters to conquering entire regions of the game world, clans have always been the driving force behind the game’s most impressive feats.
What was once a couple of friends casting spells together, or a dozen people forming a clan in Call of Duty, today gives rise not only to revolutionary operational structures with tens of thousands of coordinated players, in the form of DAOs, but also to a system that allows many of these players to earn a living thanks to belonging to these organizations.
GameFi is now a thing, and opportunities are blossoming everywhere.
Alliances have become Guilds, and the virtual armors, weapons, and lands they once shared have materialized in the form of NFTs. The return on a fruitful alliance between skilled players is now worth millions of dollars — thanks to blockchain technology and the explosive growth of esports competitions.
Clans have become industrialized, highly-organized entities that manage thousands of assets, and a market has been created around synergies between players and their impact on web3 games. And like all fast-growing industries, their leading agents, Guilds, and gamers, need the necessary tools to finance their operations and not be left behind.
Web3 Gaming Guilds need to take a new step to leverage their current resources. And that step is brought to them by Unlockd.
Millions locked in assets but… where’s the liquidity?
Whether it’s to farm victories and tokens in the various blockchain games of the moment, or to take down competitors in an esports tournament, players need the most powerful resources to thrive in the GameFi ecosystem.
Guilds bring together these players and lease them the resources they need in exchange for fair profit sharing. Access to the best creatures, weapons, or characters, thus, can mean the difference between winning and losing. Whether the relationship between scholar and guild is fruitful or a waste of time and money depends on a combination of skill and resources. And we believe to have a solution for the latter.
But there’s more. The leading Guilds accommodate thousands of players who are already able to play or compete with the NFTs provided to them. But the costs and lack of liquidity mean that there are queues of tens of thousands of users at the doors of these Guilds, waiting for the opportunity to carve their future in this nascent era of gaming and finance.
This actually makes sense, since even though Guilds have hundreds of millions of dollars in assets -NFTs within the games- this capital is locked. It’s becoming increasingly difficult to scale operations using only the revenue they share with their scholars. That’s why Guilds suffer especially from the opportunity cost of acquiring the NFTs they need.
What if Guilds could use the assets they own, not only to earn revenue from the gaming activity of their scholars… but also to unlock billions in extra liquidity?
Same assets + Debt = More liquidity = More assets = More scholars = More revenue.
Simple math.
Guilds can now use the assets they own to finance their operations
As the market matures, we see how Guilds are becoming increasingly professional organizations, looking for ways to access the best assets, attract top performing players and grow. Many of them are also focusing on their investments, buying high potential NFTs early or closing partnerships with game developers to buy items at a cost.
Guilds are, by design, “NFT rich” but “cash poor”. They are constantly reinvesting their profits and oftentimes fully invested. This causes them to miss some big investment opportunities and relevant new projects.
Unlockd emerges to fix this. Whether it is minting the next big project or buying genesis NFTs of the next big game, Unlockd is here to provide the tools to unlock the needed capital.
Guilds will never miss a project due to liquidity constraints.
Unlockd does this by enabling Guilds to take NFT-backed loans, which allow them to maintain ownership perks while getting extra budget to fund their operations. The final Loan-To-Value rate depends on the collection and the particular NFT. Unlockd uses a risk appraisal model based on different partner protocols to determine the value of the asset. This mixture of appraisal integrates algorithmic and game theory-based valuations, allowing users to take out loans of up to 85% of the value of the asset, depending on the type.
As sub-Guilds are being created and some of the main NFT gaming companies expand to new markets and verticals, we believe Unlockd will consolidate as the go-to liquidity-enabling partner — supporting protocol operations with non-dilutive funding that will help Guilds grow and optimize idle resources.
One particularly strong use case is virtual land, as many Guilds have been accumulating Metaverse plots NFTs that aren’t currently generating yield. NFT-backed debt will become the perfect solution to improve their available resources while still allowing them and their scholars to utilize these assets in-game.
Unlockd x Metasports: the gateway to the Guild financing revolution
Unlockd wants Guilds to unlock the funds to grow and focus on their core operations.
Interviewing more than 100 world-class Guilds we have realized how many of them love trying new games, engaging with their scholars and practicing, but they are overwhelmed with administrative tasks, fundraising, or worried about running their operations.
This is why we firmly believe that there is a great opportunity to build infrastructure tools for Guilds and we will work closely with Metasports to capture their knowledge and iterate our solutions together.
MetaSports, which stands for “Metaverse Esports,” is an organization aimed at reimagining Esports & Gaming for Web 3. They are working to:
- Build, innovate, and invest toward their vision of Web 3 Esports using blockchain and NFTS.
- Onboard more web3 guilds, players, and influencers to Esports.
- Guide, support, and bring value to NFT Game Projects through their collective experience.
- Continue 360 Esports Production with SEAesport, both NFT games and Non-NFT games.
- Tokenize aspects of their products and experiences for investors and the community.
We admire Metasports and believe in their vision of becoming one of the largest NFT gaming franchises. We really see them eventually becoming the One Esports / UFC of Web3, with strong proprietary content and significant reach, organizing professional leagues for a variety of top-tier games.
We love how Metasports has been focused on being B2B-first, as the industry develops, gathering feedback from other leading organizations and leveraging their community to improve their product. We want to work together to professionalize the web3 esports industry and support its growth.
We believe that Guilds accessing additional capital to grow their operations and buy better assets is critical to reward key players and foster professional relationships. Unlockd will work closely with some of the best-performing gamers to also help them unlock the full value of their NFTs, tailoring our solution for top NFT collectors and experts.
One of the key aspects of the Unlockd x Metasports partnership is working together to identify emerging games and offering them early-bird access to Unlockd, securing partnerships with key companies and NFT studios to shape the market hand-in-hand.
We love how the Metasports team is working to become a leading web3 brand and operator, with their goal not to just be scaling the service but to discover additional on-chain value for games and Guilds.
Guilds, join us to skyrocket your scaling potential
Through this partnership, we will enable Metasports partner Guilds to leverage Unlockd tools during our beta phase, and become early adopters and first movers in the new NFT-backed financing paradigm.
In addition to testing Unlockd features together and developing tailored-made solutions to address future challenges, we will also provide extra incentives to develop an ecosystem together. Discounted loans, cross-marketing, community development, token rewards, and limited edition NFTs are some of the benefits of becoming an Unlockd core user.
As such, we are currently developing a specific program to work with Guilds and accompany them on the road to professionalization. Unlockd is now starting to work with key Guilds and blockchain gaming industry drivers — thrilled to forge lasting partnerships for joint growth. Announcements coming soon.
The key missing piece for high-performing decentralized organizations in gaming and GameFi is NFT-backed debt.
Unlockd is developing the tools needed to unlock that potential.
See you buidling.
-Unlockd Labs
TL;DR
- Blockchain gaming trend is one of explosive growth.
- Guilds are leading this paradigm, but scaling is a challenge.
- Unlockd allows Guilds to unlock unprecedented liquidity to expand operations.
- Metasports team is working to become a leading web3 brand and operator.
- Unlockd x Metasports partnership will bring financing opportunities to +350 Guilds.
- Guilds joining the Unlockd ecosystem will benefit from one-of-a-kind growth opportunities.
About Unlockd
Unlockd is the decentralized cross-chain protocol that provides democratized NFT liquidity and utility for Art, DeFi, Metaverse, Real World and Gaming.
Unlockd provides instant loans and enables seamless cross-chain borrowing and lending. With Unlockd, borrowers can compound their wealth with NFT-backed loans while maintaining 100% of ownership perks.
About Metasports
MetaSports, which stands for “Metaverse Esports,” is an organization aimed at reimagining Esports & Gaming for Web 3. They are working to:
- Build, innovate, and invest toward their vision of Web 3 Esports using blockchain and NFTS.
- Onboard more play-to-earn guilds, players, and influencers to Esports.
- Guide, support, and bring value to NFT Game Projects through their collective experience.
- Continue 360 Esports Production with SEAesport, both NFT games and Non-NFT games.
- Tokenize aspects of their products and experiences for investors and the community.
